Following a successful preliminary meeting earlier this week Pixelwave Web Design is looking forward to starting work on a new website for a lovely sounding B&B nestling in the countryside of rural Mid Wales.
The B&B is within a traditional farmhouse set in about 20 acres of land, with a couple of acres of fishpools. The website I’ll be building for this new business venture will be based on a Content Management System allowing the business owner to keep the site up to date on a regular basis.
It is hoped that updating the website will become part of a regular routine so that visitors to the website will be able to see what is going on in the surrounding area from day to day. New content will be added to the website recommending places to visit, informing of upcoming events and generally reporting on any interesting news or developments of interest to people visiting the area.
Updating a website on a regular basis like this not only keeps the site fresh and makes it a worthwhile read, but it has many other benefits too. It improves rankings in search engines as it helps expand the footprint of the website and adds new pages to the site each of which can be highly targeted for particular keywords. Also, Search engines such as Google tend to rank sites that are regularly updated higher than those that are not.
It also enables marketing and networking opportunities with other local businesses and keeps the cost of website maintenance to a minimum as the website can be updated without having to return to your web-developer. Content Management Systems can be complicated and unweildy but that isn’t always the case. The owner of the B&B is relatively new to the world of websites and will need some training in the use of the CMS, but the system will be kept as simple as possible so that it will be easy for her to add new content (and update existing content) on the website as often as possible.
I’m looking forward to getting started on this project and will update you soon on progress.
